The struggling coffee chain has tapped Chipotle CEO Brian Niccol to be its new chairman and CEO, effective September 9. Starbucks’ stock soared more than 13% in premarket trading, while Chipotle’s dipped 8%.

Niccol has been leading the Mexican-inspired food chain since 2018, with Starbucks saying he has set “new standards in the industry and driven significant growth and value creation,” pointing to its revenue growing nearly 800% during his tenure.

  • fmstrat@lemmy.nowsci.com
    link
    fedilink
    English
    arrow-up
    1
    ·
    3 months ago

    Have you been to local shops? Usually local owners participate in the business, we see ours roasting all the time. The last place we went when traveling was opened right next to the AT by a hiker who runs it by herself with a friend.

    If you haven’t met the owner, you probably haven’t tried to. But my guess is, you don’t go there anyway out of some weird spite.