verde.viento

While it’s true that the person who ‘owns’ the number will get points from whatever you buy, this is still very useful in those stores (increasingly many, anecdotally) where the price is a lot lower at checkout when you have a card or associated phone number. ‘Discounts’, I.e. un-jacked up prices, only available when you sell your data.

Curious about this too. I have one of those giant flappy things that only keeps you dry in a gentle sprinkle, ie where I am located, always soaking wet.